If you're a regular customer of Nico&Pouch, you may have noticed that we often say "high quality nicotine pouches". In this article, we want to explain what we mean by high-quality nicotine pouches, and why it's important. Let's start by going back in time a few years.
Around 2021, there were almost 600 different companies and brands in the nicotine pouch segment. Today, there are about a hundred left on the international market. There are many reasons for the decline. But perhaps the most decisive factor is that the nicotine pouch market has become more tightly regulated. A few years ago, virtually anyone could manufacture and sell nicotine pouches. Whereas today, the control from authorities is much higher.
Sweden has the strictest regulations on nicotine pouches
Sweden currently has the strictest controls and regulations on nicotine pouches. This means that nicotine pouches that are allowed to be sold on the Swedish market have also undergone rigorous testing and the strictest controls.
Here’s a general overview of the testing processes and the necessary requirements for nicotine pouches in Sweden:
Testing of Nicotine Pouches
- Chemical Testing Nicotine pouches in Sweden are tested for their chemical composition, including the amount of nicotine, pH levels, and the presence of other potentially harmful substances. This ensures that the product composition is within safe limits and consistent with what's declared on the label.
- Quality Control Manufacturers conduct quality control tests to ensure that the product is consistent in terms of weight, moisture, and nicotine content per pouch. These parameters affect the release of nicotine and overall product experience.
- Toxicological Testing This involves assessing the toxicity levels of the ingredients and the final product. It’s important to analyze how these substances might interact and their potential impact on human health.
- Stability Testing This tests how the product maintains its quality over time under various environmental conditions, such as different temperatures and humidity levels. This ensures the product will remain safe and effective up to its expiration date.
Regulatory Requirements for nicotine pouches in Sweden
- Compliance with the Tobacco Products Directive (TPD) In Sweden, as in all EU countries, nicotine pouches must comply with the EU’s Tobacco Products Directive. This includes specific labeling requirements, a maximum nicotine limit (20 mg/g), and health warning displays on packaging.
- Product Registration Before a new nicotine pouch can be sold in Sweden, the product must be registered with the Swedish Medical Products Agency () or the appropriate EU regulatory body. This involves submitting detailed information about the product, including ingredients, emissions, and toxicological data.
- Safety and Health Warnings Packaging must include health warnings and lists of ingredients to inform consumers about the risks associated with the product. The packaging must not promote the product as being less harmful than other tobacco products without scientific evidence.
- Market Monitoring and Reporting Companies must report any adverse effects and submit sales data to monitor the impact of nicotine pouches on public health. This data can influence future regulatory decisions.
- Marketing Restrictions There are strict rules on how nicotine pouches can be marketed, especially in terms of not targeting minors or non-smokers.
Nico&Pouch only sells products that are approved for the Swedish market
All nicotine pouches sold by us at Nico&Pouch are approved for sale on the Swedish market. This means that all our products have been tested, checked and approved to fulfil the Swedish requirements. We sell approved products from the following brands. Click on the name to see our range of each brand:
Helwit, Kelly White, Klint, Loop, Lundgrens, Lyft, Skruf, Swave, Velo, Volt and Zyn
More reading
Regulations from Swedish health authorities (in Swedish, but Google translate works fine on this page)
